Apple TV are certainly APPealing to all markets with multiple new show releases, the latest being ‘ Planet of the Apps’ released on Monday 20th February 2017.
The show aims to give aspiring app developers 60 seconds on an elevator in front of 4 well known entrepreneurs , those being: Will.I.am CEO of I.AM tech, Jessica Alba Co Founder of Honest & Co, Gwyneth Paltrow CEO of Goop & Gary Vaynerchuk CEO of Vayner Media.
In 60 seconds, the contestants must incite interest among the judges, hoping to make it past the first round; where they’ll then have the opportunity to work with advisors & tech luminaries such as YELP, MUSICALLY & UBER to name a few. The appropriate judging style of swiping yes / no , early evades any doubt that the show will be anything short of a, relevant, current, energy evoking twist of a talent show. With developers, digital creators, & entrepreneurs quickly becoming the “modern celeb”, i’m sure audiences will tune in each episode; to see what wonders ‘develop’.
With the new “industry” being every thing tech, it’s no surprise that the contestants who ride the initial elevator onwards and upwards have a huge prize to focus on. The winner of Planet App will land themselves a final pitch to one of the worlds planets hottest venture capital firms – Lightspeed Venture Partners. With the backing of such a huge force in the industry along with the chance to raise $10,000000 (£7.9 million) in investment, the possibilities are to infinity and beyond. Apple will also feature all successful apps in the app store which is not a bad runner up prize if you ask me.
This out of this world show is set to hit your screens in Spring (that’ll give you enough time to adjust/add storage and clean disk space) in anticipation for what promises to be influential and inspiring.
In the meantime, be good to yourselves, kind to others and above all GROW DAILY.
Written by: Karen Sherise